Principles of Marketing did this amazing thread. There’s no doubt that selling physical products on TikTok is a massive opportunity right now. But the gold rush has only begun. No joke, you can easily make $10k to $100k+ selling simple products sourced from China with viral videos. But this is where people get stuck. They… Continue reading How to Sell “Saturated” Products on TikTok without spending money on ads
Author: Honey
Case Study: Approach to build a store that does 250k/mo with a 4.6% CVR.
Carl has shared 12 actionable steps with pictures to build a high converting Shopify store. 1. Simple and Clean With this Store we focus on getting across the benefits, trust and value needed for the User to make a buying decision. We focus on elements that work rather than having it designed pretty. 2. Congruence… Continue reading Case Study: Approach to build a store that does 250k/mo with a 4.6% CVR.
How to sell the same product to 4 different age groups?
Anze talks about persona development in this thread. Let’s say we sell a cold massage roller: Suzy at 22 She is a very pro athlete. She trains hard and takes care of her diet. She likes creatives with nice visuals and cares less about education. She likes images of pro athletes with a product. …10… Continue reading How to sell the same product to 4 different age groups?
4 reasons behind every ITEM purchase [With Examples]
The easiest way to sell any item is to figure out the USP of the product and differentiate it from the competition. And the easiest way to do that is to answer: Why will someone buy this product? Initially, I had trouble answering that questions specifically. But as I kept answering that question, I got… Continue reading 4 reasons behind every ITEM purchase [With Examples]
5 Tactical ways to mitigate buyers remorse
Buyer remorse is a real thing and Eli shares tactical ways to mitigate that. Let’s zoom out for a second and think through the customer journey. Where did the customer find you? What was your pitch on that ad? That’s where the customer’s story began. When your customer hits your site and finally makes that… Continue reading 5 Tactical ways to mitigate buyers remorse
You got the AOV wrong ( and how to fix it)
In this thread, Jayden shares how most store owners are calculating their AOV in the wrong manner (and how to do it right). Often times e-commerce businesses have a goal of raising their average order value. While I don’t disagree with the fact that raising the average order value should always be a goal, I… Continue reading You got the AOV wrong ( and how to fix it)
How George used Hidden Collections & 2 more tricks to scale his store
George did this amazing thread where He shared How He used Hidden Collections to scale his store. Before we start… Pop quiz: what’s the worst time to scale an e-Com store? That’s right. At the beginning of the year. Why? Because people have already spent all their money on BFCM and Christmas. And that’s exactly… Continue reading How George used Hidden Collections & 2 more tricks to scale his store
$200 TikTok Ads setup that made millions
Elliot shared the TikTok ads setup that He used to make millions for him and his clients. There are 3 variables to every campaign: Product, ads, landing page. This is the only resource you need to get your ads right. First of all, stop stressing about spark ads, ACO, automated rules, and anything else like… Continue reading $200 TikTok Ads setup that made millions
3 TikTok Ad Templates that work every time
Elliot shared 3 templates He has used on 5 stores to hit $10K mark. if you’re selling a good product and you use these ad styles, there is no way you won’t make money. it’s so easy it should be illegal. The first ad that works for any product is an unboxing video. Don’t want… Continue reading 3 TikTok Ad Templates that work every time
How Gray did 17k in 9 days with zero ad spend (Product and Profit revealed)
Gray took a product from 0 to 17K in 9 days by using TikTok organic. Here’s the thread: How we scaled 1 store to 17k in 9 days with zero ad spend. This is repeatable and proven to work. well, how did I do it? it’s simple really, take a fun product, make videos with… Continue reading How Gray did 17k in 9 days with zero ad spend (Product and Profit revealed)