James bought a dog frisbee website for $500 and shared how He will 6x it with about 30 hours of work.
Here’s the thread:
I just bought a dog frisbee website for $500
Here’s how I plan to 6x my investment with about 30 hours of work, step-by-step:
I bought BestDogFrisbee.com for $500.
It’s making just $13 a month right now, but with a few hours of work, I can get it to $100 a month and flip the site for around $3,600.
If all goes according to plan, I’ll make about $100 an hour for my efforts. Here’s the plan:

It’s a very simple affiliate site with blog posts linking to different dog frisbee options.
The site is pretty barebones and was only making $13 a month at the time I bought it.
Step 1: Identify 20 top keywords to target (“best dog frisbee” for example)
Step 2: Create new articles around those target keywords. I’ll plan to publish a new one every 2 weeks. Batching the content works well;
I could write 5 or 6 articles now and schedule them out for the next couple months.
Step 3: Update old articles; some mention the year 2020, so I’ll change those to 2022.
Step 4: Add comparison tables for the articles that talk about products. People love visuals and retain information much better from them.
Step 5: Make an exit intent pop up for chewy. com affiliate program.

Step 6: Add @Ezoic (programmatic display ads to run on non-product pages).
Step 7: Fix all broken affiliate links found on pages.
My goal is to make some simple changes and get the site to about $100 a month in profit immediately.
At that point, the site would be worth $3,600 or so – a 6x return on my initial investment that will take about 30 hours of work.
That’s an hourly rate of about $100 an hour when you factor in both the new value I could sell the site for and the cashflow I’ll generate each month.
Obviously, this isn’t the most lucrative project, but I want to show that it’s possible to start small and still make worthwhile money.
If you’ve never flipped a site before, start with something like this and get comfortable before putting big money into a flip.
Cash flow from buying and selling digital real estate can be achievable all the way from tiny deals like this to ones I work on currently (7-8 figures in revenue)
all the way to taking a company public like BuzzFeed’s $1.5 billion SPAC deal (although that didn’t go as planned).

If you liked this post, thanks James.